Hot Ones

THE NEW
MCDONALD'S X HOT ONESCOLLABORATION THAT ARRIVES

After seeing the epic reactions of numerous celebrity guests to the CANAL+ show Hot Ones... did you want to take on the challenge yourself?
McDonald's makes it possible

explains it all:

On the one hand, we have Hot Ones, the CANAL+ show and spicy sauce expert known for its famous interviews in which you answer questions by tasting the sauces with pieces of chicken.
The success of this concept now goes beyond these interviews: everyone wants to try it.

But here's the problem:
The sauces aren't available in France!

On the other hand, we have McDonald's, the leader in Chicken McNuggets".
This campaign is a collaboration that offers consumers McDonald's X Hot Ones sauces, unavailable on the market for the first time, and a unique experience in restaurants and at home.

THE INTERVIEW

After several months of development, 3 of the exclusive McDonald's X Hot Ones sauces developed specifically for this collaboration will soon be available in McDonald's restaurants on November 5:
The sauces, with their strong taste worlds, were co-created by McDonald's and Hot Ones.
They are featured in Kyan's interview with Naza, who is particularly "on fire".


3 SAUCES WITH ICONIC NAMES:

Hell Piñata (level 1)
Thaï Toi (level 2)
Embrase-Moi (level 3)

All with very different tastes and degrees of spiciness.
As in the famous CANAL+ TV show, there are different levels of the Scoville ladder that you'll have to climb one by one with your favorite Chicken McNuggets™ (or with your Veggie McPlant Nuggets™).

For the very first time in France, the Hot Ones experience is accessible to everyone: at McDonald's.
An idea by TBWA