The Faces of Trust – Season 2

While 68% of French people believe that we are increasingly lacking in self-confidence,
one thing is certain: confidence is a hot topic on social media.

With nearly 30 million mentions, it generates three times more conversations than love. That's quite something.
It's the ideal playground for using social listening to understand what confidence means to people today and to imagine the second season of our program forKRYS GROUP, "The Faces of Confidence."

Experiencing a formative first time, embracing your uniqueness far from clichés, taking action where no one expects you to... This new season authentically reveals 10 new faces and 10 new stories. With "The Faces of Trust," KRYS nurtures its brand territory around trust and anchors its brand message more than ever in its era.

Deployed on YouTube, META & TikTok, the content platform is structured around a flagship 1min30 format on YouTube, with more than 4 million views and an average completion rate of 36% in season 1. In total, for season 2, 280 pieces of content, both video and static, will be imagined, designed, and produced by theMogul teams.

But the best thing is to watch them. Trust us.

All episodes can be found here ➡️ https://www.youtube.com/@Krys.Officiel/playlists