Oopsie daisy

With McDonald’s and TBWA\Paris, any occasion is a good one for a McFlurry® or a Sundae. While ice cream is usually enjoyed seasonally, McDonald’s is the exception. Enjoying a McFlurry®, a Sundae, or a Milkshake isn’t just about sunny weather—it’s also about your current mood.

To mark a month dedicated to customer loyalty, Auchan and TBWA\Paris are unveiling a new advertising campaign to celebrate its Waaoh! program.

Cetelem is launching a new campaign to promote its revamped app—an app that truly knows how to be “generous.” The brand is thus reaffirming its commitment to “making a better everyday life accessible to as many people as possible.”